At Plates4Less, We Love Private Plates That Turn Heads!

🎥 Watch our new video showcasing some brilliant examples or read on to discover what’s trending in the world of private number plates.
Why Do People Buy Private Plates?
The times, they are a-changin’…
More and more customers are moving away from highly personalised number plates (based on initials or birth dates) in favour of fun, attention-grabbing plates that are non-personal yet still meaningful. Our popular Fun and Rude search pages now receive thousands of visits each week, and clients wanting non-personalised plates now account for as much as 30% of our business (up from 20% in 2023)!
Many people love these distinctive private plates because they:
- Add character to their vehicle
- Help disguise the age of the car
- Avoid giving away personal information
- Make people smile!
- Are instantly memorable!
Real-Life Private Plate Stories
Here are a few favourites that show how personal number plates can be both creative and memorable:

🦆 AD06 DUK – A Duck Named Dog?
Mark owns a therapy duck named Dog (yes, really!) and wanted a plate that matched his feathered friend’s quirky charm. We helped him secure AD06 DUK, a fun and clever private number plate that’s become a real conversation starter.

🧼 CARPET BRIGHT UK – Branding Brilliance
Daniel, director of Carpet Bright UK, cleverly used a hanging ‘R’ in his design to turn his private plate into a viral success, with over 200,000 views on social media! It’s a brilliant example of how private number plates can elevate brand visibility.
👉 Explore more ideas in our Business Hub for creative branding ideas.

🐸 FR06 CAT – For the Frog-Loving Feline
One customer’s cat was obsessed with frogs—so they chose the plate FR06 CAT. It’s playful, personal, and a perfect example of how personalised number plates don’t need to be serious to be meaningful.
Your Guide to Finding the Perfect Private Plate
No matter your reason, we’re here to help you find the best private plate for less.
🔍 Want something truly personal?
- Our Smart Search tool helps you find personalised number plates. Consider:
- Name
- Initials
- Special dates
- Partner Plates (a combination of two peoples names or initials inc. a special date or number)
- Or anything meaningful to you!
🎥 Watch our how to search video
📘Or read our full private number plates guide
🎉 After something fun?
Explore our Fun Plates Search for cheeky, clever and comical options that stand out and make people laugh. Some clients enjoy adding creative and fun “fillers” to their personalised number plates. Examples include plates like HE10 SUE, SU51 WOW, X1 SUE, or K155 SDS
If you’re looking for inspiration, here are some fun “filler” ideas to consider:
FUN, XXX, POP, OO07, AU70, BAT, CAT, WO0, DOG, LOL, K155, WOW, OMG, YAY, POW, JAM, OXO, UF0, YES, CU73, HE10, HA10, FA57, CEO, WUF, PUT, MOO, LUV, POO, SLO, FST, VRM, SXY, MMM, ZZZ
💼 Want to boost your business? Private number plates are a smart way to:
- Boost brand recognition
- Stand out in traffic
- Delay the need to update an ageing fleet
Here’s a recent piece that covered some of the best Number Plates 4 Business.
Check out our expert advice and creative examples in the Business Hub.
What funny plates can you find?

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